Helping companies launch products. It’s all about messaging and relationships.
OSP Advisors, formerly Ortho Spine Partners, builds commercialization strategy for medical device and biotech companies, drawing on experience in every stage of the sales cycle.
Great things in business are never done by one person.
They happen when talented people unite around a common goal. Our team was assembled to bring several perspectives to the table: the manufacturer, the sales organization and the hospital network.
Experienced team
More than 100 years combined in commercializing musculoskeletal technologies.
Efficient process
A streamlined path that lets clients avoid the typical early pitfalls.
Improved results
Existing relationships mean warm introductions, so we cover ground quickly.
Accelerated adoption
Clients routinely see faster uptake from surgeons, distributors and health systems.
Our process is a loop, not a line.
Plans meet the market and the market answers back. We plan, execute, measure and correct course continuously through an engagement.
- 01Plan the moves. Align with leadership on needs, priorities and risk.
- 02Execute the decision. Work alongside your team, in the field.
- 03Analyze the results. Measure against the plan, not against hope.
- 04Correct course. Adjust quickly, then plan again.
The greatest danger in times of turbulence is not the turbulence; it is to act with yesterday’s logic.
Quotes that drive us
“If you can’t fly, then run. If you can’t run, then walk. And if you can’t walk, then crawl. But whatever you do, you have to keep moving forward.”
“It doesn’t matter how many times you fail… All that matters in business is that you get it right once. Then everyone can tell you how lucky you are.”
“Companies that build scale for the benefit of their customers and shareholders more often succeed over time.”
Common questions
What does an engagement look like?
We work with you to determine the organization’s needs and make sure we are aligned. If the path is clear, we work with the leadership team to establish a shared-risk program.
How long does an engagement typically last?
Our goal is to get in and get out, focused on expediting results. Typical engagements last 12 to 18 months, with ongoing project-based support as needed.
What are your core competencies?
Market access, ASC strategy, financing and exit strategy. We have prioritized hiring executives who have been decision makers at the most sought-after organizations in each area.
Where have you done this before?
Our team has helped companies through every phase of the corporate timeline, including the areas that trip up most organizations: market access, financing and exit. See our case studies.
Based in Scottsdale, Arizona
Scottsdale, AZ 85260